Posting guides for apps and small businesses

What to post on TikTok, Instagram Reels and YouTube Shorts, how often, and how to make it, in plain words. Every number comes with its source.

• 6 min readTikTok ideas for apps: 20 posts that show your app without feeling like an ad20 TikTok post ideas for app makers, with real examples: app screen videos, list slideshows, memes and pranks. What to post first and how to keep your app the star.Read the guide →
• 5 min readHow to promote an app on TikTok for free (a plan for founders with no budget)A step-by-step plan to market your app on TikTok with no ad budget: set up the account, pick 3 kinds of posts, post on a schedule you can keep and count what brings users.Read the guide →
• 6 min readTikTok slideshow ideas for businesses and apps: 25 lists people save25 TikTok slideshow ideas for small businesses, apps and websites, with real cover lines, what goes on each slide, and where your product fits without feeling like an ad.Read the guide →
• 4 min readHow to make TikTok slideshows that people actually swipe throughMake a TikTok slideshow step by step: the right size, how many slides, cover lines that stop the scroll, text that reads fast, music, and the caption. With real examples.Read the guide →
• 5 min readTikTok ideas for small businesses: 20 posts you can make with a phone20 TikTok video and slideshow ideas for small businesses, shops and local services, with example lines, what to film, and how to promote your business on TikTok for free.Read the guide →
• 4 min readWhat to post on TikTok when you don't want to show your face15 faceless TikTok ideas for businesses and founders: hands and a phone, screen recordings, slideshows, memes, walls of text and pranks. What works without a face, with examples.Read the guide →
• 5 min readInstagram Reels ideas for businesses and apps18 Instagram Reels ideas for businesses and app makers, what Instagram's own rules reward and push down, how to test hooks with Trial Reels, and when a carousel beats a Reel.Read the guide →
• 5 min readTikTok hooks that work for products: real examples and why they workTikTok hook examples for products, apps and small businesses, taken from real posts with millions of views, plus the 7 shapes behind them and how to write your own.Read the guide →
• 5 min readHow often should a business post on TikTok?How many times a week a business should post on TikTok, what the big studies found, whether twice a day is too much, and a weekly plan you can keep for six months.Read the guide →
• 4 min readHow many hashtags should you use on TikTok?How many hashtags to use on TikTok, Instagram and YouTube Shorts, the current limits, how to pick hashtags people search for, and caption length limits for each app.Read the guide →